FROM THE CO-FOUNDERS

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Pat Johnson & Dick Outcalt, Co-Founders, BusinessStrata-G.com

Unlock New Revenue Streams

Traditionally, accountants have been historians. Very vital, but historians.

Their tools and training have mostly been focused on understanding what has happened in the past so there is an accurate (and compliant) record of events.

But the accountant’s role today, in many cases and for many reasons, has been shifting.

If you pay attention to the books, podcasts, articles, and conference speakers in the accounting space, everyone is telling you that the real growth and money for a firm is in “advisory services.”

There’s just one problem. Many of the tools in your accounting toolbox are focused on the past. 

And the questions that business owners increasingly want help with today have to do with their business’ financial future.

What do you do when a client asks: “Do you think this will work?”

  • Can we pull up Quickbooks to see if it will help? Not really.
  • What about last year’s tax returns? Probably not.
  • What data do you have to draw on? Your own gut feeling? (bad idea).

We believe there’s a huge, unmet need among business owners for advisory services based on numbers, not opinions.  

And accountants, bookkeepers, and CPAs are perfectly positioned to take advantage of it. 

But, you need the right tools to do the job right. 

That’s why we created the Strata:G Financial Toolkits, online at BusinessStrata-G.com. 

We have a vision for what an accountant COULD be. 

The Strata-G projecting tools and conversation starters make it easy for ANY accountant, bookkeeper, or CPA to bring more value to the table for their clients, charge more for their services, and help more small businesses be successful.

Strata:G is not an app or a software that needs to be synced or installed. It’s an inexpensive subscription to a web-based set of toolkits for 4 different industries – Restaurants, Professional Firms, Service Businesses, Retailers –  and 77 NAICS verticals. 

There’s nothing else like it on the market. And it’s needed now!

If you’re curious about how you could use Strata:G in your firm, join us for a brief demoSee how easy it is to put its “What if…?” power into action. 



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